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BUZZER! Why Attend Aimclear’s Integrated Psychographics, Search, Radical Targeting, Revenue & Branding Workshop!

marty weintraub unleashed
Paradoxically, now that paid social advertising channels at open-wide adoption, many marketers can’t score social ROI at scale in social alone. Stand true, courageous marketers! There are often easy wins skillfully segmenting marketing “Integration.”  We’ll share proven, integrated marketing techniques which optimize and expand marketing programs for greater leads and sales. Boom! Learn how advanced … Continue reading BUZZER! Why Attend Aimclear’s Integrated Psychographics, Search, Radical Targeting, Revenue & Branding Workshop!

Your Content is Great. Is it Helping Your Buyers?

is your content helpful to buyers?
In a recent post from Pam Neely, a well-respected consultant and content marketer, Neely looks at the time spent on content marketing efforts and what we are really getting out of it. If you spend 20 hours producing a “great” piece of content, is it actually great? Not necessarily. A high-quality piece of content doesn’t … Continue reading Your Content is Great. Is it Helping Your Buyers?

Unleash Digital Growth by Investing in Your Learning

unleash digital growth
Do you find it tough achieving robust digital growth? Lots of marketers do. Online marketing is a fast-paced industry. The tactics, strategies, tools, and platforms you’re using could actually be outdated. Unfortunately, your competition is always intent in getting ahead. To keep up, it’s a good idea to invest in continuous learning and skill upgrading … Continue reading Unleash Digital Growth by Investing in Your Learning

Video is NOW

Video is NOW
The future of video is mobile. Except it isn’t just the future. It’s now. It only takes a few seconds of scrolling on your favorite social media site to see that video is the primary medium these platforms are pushing. In 2016, more americans watched video on their smartphones than on any other devices combined! … Continue reading Video is NOW

3 Human Behavior Hacks That Increase Email Response

3 human behavior hacks email marketing
Has this ever happened to you? You create an email doing everything right. And yet your metrics still disappoint. You can change this outcome. But first you have to understand how people make decisions. Up to 95% of decision-making takes place in the subconscious mind According to social scientists, up to 95% of decision-making takes … Continue reading 3 Human Behavior Hacks That Increase Email Response

The Future of Personalization with AI and Machine Learning

the future of personalization
Cookie-cutter customer experiences just won’t cut it. And online personalization, once seen as a competitive differentiator, is now a strategic imperative. Consider this: nine out of 10 marketers say their customers expect individualized experiences – and, according to Gartner, by the end of this year, organizations that have fully invested in online personalization will outsell … Continue reading The Future of Personalization with AI and Machine Learning

I Joined Match.com and Didn’t Get the Love I Expected

Where was the onboarding help when I needed it? Ever wonder what happens when a conversion copywriter and marketing strategist joins Match.com after being out of the dating scene for a looong time? Do I join looking for love? Or do I join and wonder how such a massive company completely misses out on opportunities … Continue reading I Joined Match.com and Didn’t Get the Love I Expected

Must-Attend Sessions at Digital Growth Unleashed 2018

Must Attend Sessions at DGU18
Are you ready to unleash your marketing animal? Well, we hope you are! If you’ve seen the conference agenda , you know that Digital Growth Unleashed is packed with amazing content. Attending DGU18 will be like drinking from the fire hose of digital marketing optimization. We know you’ll leave the conference inspired, energized and ready … Continue reading Must-Attend Sessions at Digital Growth Unleashed 2018

How to Supercharge Your Marketing with Competitive Intel

supercharge your marketing with competitive intel
No company and no product lives in a vacuum. With the overwhelming number of tools and resources available to us, there’s no shortage of alternatives competing for our time and attention. Whether your “competitors” are high-end software products, free online tools, expensive consulting services, or simply time spent sitting on the couch, every business has … Continue reading How to Supercharge Your Marketing with Competitive Intel